Is Your B2B SaaS Pricing Strategy Leaving Money on the Table?

Dan Balcauski, Founder & Principal Consultant at Product Tranquility, talks about how B2B SaaS founders should think about pricing & packaging their products. We talk about how to think about pricing, when it starts really mattering & finally how to increase prices without affecting your existing SaaS customers. The interview covers the following topics: How …

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How we’ve 4x’ed our ARR past $3 MN using our brilliant LinkedIn strategy

Lars Gronnegaard, the Co-Founder and CEO of Dreamdata, discusses the company’s growth from 25 to 100 customers in the past 12 months. The following are some key points from the discussion: Dreamdata helps B2B SaaS companies with revenue attribution by pulling data from multiple sources. Dreamdata has approximately 100 paying customers with an average contract …

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How we acquired over 100 enterprise customers for our SaaS as a category creator.

Ryan Austin, Founder & CEO of Cognota, discusses how they have grown to over 100 enterprise customers with ACV in the range of $20K-$50K at over 150% YoY growth last year. We explore their top-of-funnel lead generation strategy, sales cycles, retention, and expansion strategy. Here are some key points from the discussion: Cognota is the …

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How lead magnets helped our SaaS grow beyond $1 MN ARR.

Maryna Burushkina, Founder & CEO of GrowthChannel talks about how they’ve grown their programmatic advertising SaaS content past $1MN in ARR using content marketing. We talk about their top-of-funnel content strategy, middle-of-funnel lead magnets, lead nurturing process & sales cycle. How GrowthChannel makes it easy for businesses to plan, launch, & optimize programmatic advertising campaigns …

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