B2B SaaS Podcast

Jane Portman, CEO & Co-Founder of Userlist, discusses how they repositioned themselves from a customer messaging platform to a more established email service provider (ESP) category tailored specifically for SaaS businesses. In this interview, she shares insights on how they acquired their first set of customers, how they use content marketing to drive leads, and …

Why We Re-Positioned Our SaaS Within a Known Category ? Read More »

Ahmed Elsamadisi, CEO & Co-Founder at Narrator, talks about how they are building an innovative data platform based on his own innovation of data schema (called Activity Schema). We talk about how he’s come up with this brand new data modelling paradigm, how they’re trying to build a business around this now open-sourced innovation, their …

How We Acquired 200+ Customers for Our Open-Sourced Data Platform ? Read More »

Dan Balcauski, Founder & Principal Consultant at Product Tranquility, talks about how B2B SaaS founders should think about pricing & packaging their products. We talk about how to think about pricing, when it starts really mattering & finally how to increase prices without affecting your existing SaaS customers. The interview covers the following topics: How …

Is Your B2B SaaS Pricing Strategy Leaving Money on the Table? Read More »

Vivek Khandelwal, Co-Founder of iZooto, discusses how they grew their audience marketing platform past $5MN+ in ARR while remaining completely bootstrapped. In this interview, we cover their product, journey from 0 to 1, growth over the past 12 months, sales cycle, and long-term vision. We also talk about how Upekkha, a leading SaaS accelerator, helped …

How we bootstrapped our SaaS past $5MN+ ARR Read More »

Phil Alves, the CEO of Devstats (& Devsquad), discusses how they grew their developer performance improvement SaaS to 50 customers within 12 months of its launch, with an ACV of around $10k. In this interview, we cover their product, journey from 0 to 1, growth over the past 12 months, sales cycle, and long-term vision. …

How we created a spin-off SaaS from our $10M+ consulting business. Read More »

Robert Kirstuik, co-founder and CEO of Freshline, discusses how they have grown to over 100 customers with 200% year-over-year growth in the past 12 months, primarily using cold calling. We cover their product, their journey from 0 to 1, their growth journey over the past 12 months, their sales cycle, and their long-term vision. In …

How we’re growing at 200% YOY with cold calling Read More »

Lars Gronnegaard, the Co-Founder and CEO of Dreamdata, discusses the company’s growth from 25 to 100 customers in the past 12 months. The following are some key points from the discussion: Dreamdata helps B2B SaaS companies with revenue attribution by pulling data from multiple sources. Dreamdata has approximately 100 paying customers with an average contract …

How we’ve 4x’ed our ARR past $3 MN using our brilliant LinkedIn strategy Read More »

Ryan Austin, Founder & CEO of Cognota, discusses how they have grown to over 100 enterprise customers with ACV in the range of $20K-$50K at over 150% YoY growth last year. We explore their top-of-funnel lead generation strategy, sales cycles, retention, and expansion strategy. Here are some key points from the discussion: Cognota is the …

How we acquired over 100 enterprise customers for our SaaS as a category creator. Read More »

Maryna Burushkina, Founder & CEO of GrowthChannel talks about how they’ve grown their programmatic advertising SaaS content past $1MN in ARR using content marketing. We talk about their top-of-funnel content strategy, middle-of-funnel lead magnets, lead nurturing process & sales cycle. How GrowthChannel makes it easy for businesses to plan, launch, & optimize programmatic advertising campaigns …

How lead magnets helped our SaaS grow beyond $1 MN ARR. Read More »