Founder has around 10 customers on his HR platform. He’s focusing on building brand to improve their credibility.
In this episode, I interview Austin Kerr who is the founder of Humanagement.
We talk about,
- what humanagement does
- how he ended up getting couple of enterprise clients with his lifetime deal
- why he’s focusing on selling to both enterprise & SMB customers at the same time
- why he is focusing more on conversion rather than lead acquisition
- why he believes investing in PR like podcasts etc. is going to improve his lead conversion